Search engine optimization or SEO is an important factor that you need to consider if you want to rank your website on the search engine result page.
SEO matters a lot for your website and you need to understand all the tips and tricks if you want your site to gain visibility, traffic, and conversions. There are generally two types of SEO that you must pay attention and they are On-page SEO and Off-page SEO.
There are many who don’t give attention to on-page SEO and this can affect your rankings because on-page SEO gives a boost to your rankings. The keywords that you are targeting must contain in the first paragraph, body, H2, H3, and in conclusion as well.
SEO optimized articles get more traffic and visibility on the search engine result page. The meta tags that you are using in your article plays a crucial role. It is because sometimes tags get rank on the search engine page.
Now, comes to the off-page SEO tips and trick. The focus keyword that you are using to get backlinks from other sites also matters a lot. But to generate backlinks, you must use other LSI keywords too rather than using the focus keyword again and again for the inbound links.
To rank your website on Google, just focusing on the Off-page SEO is not enough. Keywords matter a lot but don’t do keyword stuffing. If you are writing an article of about 1000 words then your focus keyword must appear at least 6 to 7 times. Overstuffing of keywords can affect your rankings and it is better for you if you understand this sooner.
How You Can Rank Your Website Through SEO Tricks – 2020 Updated
I have already discussed about the off-page and on-page SEO and the importance of it. SEO services helps to figure out what a particular page is all about. When robot.txt optimizes your site and if any types of error appear, it can affect your rankings. This is a depth concept that you will understand slowly.
Therefore, let’s not make you wait any further, here are the best ways to rank your website through SEO tricks,
- Build high-quality backlinks:
Instead of focusing on quantity, focus on quality. Building backlinks with 100 sites that have low domain authority and traffic will not boost your site. But building only 10 quality backlinks that have good traffic can benefit your site a lot. This is the reason why quality matters.
To rank on Google, your site must contain high-quality backlinks. It will tell Google that you are building links from a trusted source. Receiving backlinks from a trusted source helps your site to get visibility, authority, traffic, conversions, etc.
- Website should be mobile friendly:
Yes, your website must be mobile-friendly if you don’t want to increase your website’s bounce rates. Google recommends that your design should be fully responsive in a friendly manner that makes it easy for users to view your sites.
You will find that mobile users are more than desktop users navigating your site. If your site is not mobile-friendly, your site will not get the ranking that it truly deserves.
- Speed of your site:
This is the most important part of SEO. If the loading speed of your site is good then it can achieve a good ranking on the search engine result page. Remove the spam comments permanently and compress your images that can reduce your site’s speed.
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- Use the Focus Keyword and LSI in your content:
Your focus keyword should appear on the title, meta description, H2, H3, body content, and conclusion. On the other hand, using LSI keywords can improve your site’s speed and helps to rank on Google.
It delivers the best quality content like you get on a site like doe, to the users searching for similar keywords on the search engine result page. It helps to understand the user’s habits.
- Image Optimization:
Image optimization is important for rankings. You must use the ALT text for each image that you are using in your content. Images are important for every website.
It helps users to understand the information more clearly in a concise manner. Optimizing your images gives a natural boost to your rankings.
- Use more internal linkings:
Internal linkings are very important. Suppose if you are receiving traffic in one post then via internal linkings you can drive it to other posts.
The advantage of internal linking is that it can reduce the bounce rates and increase the session. Use as much internal linking as possible and soon you will see a great change in your site.
- Use Outbound links:
This is another SEO tip that you need to fulfill to improve your website’s ranking speed. But keep in mind no need to use several outbound links because you are driving your audience to other sites through your outbound links.
On the other hand, no need to use repetitive outbound links every time when you post an article. Use varieties of outbound links in every article that you are publishing.
- Post long content:
Your users are searching for detailed information and it is your duty to provide the information via your site. This will increase your website session.
Longer content helps to target more keywords that can naturally improve your rankings. Moreover, target long-tail keywords too rather than just focusing on short-tail keywords.
Long content can improve your website rankings and you are decreasing the bounce rates of your site naturally.
The Final Thoughts
Therefore, this way you can rank your website’s ranking by concentrating on on-page SEO and off-page SEO as much as possible. Follow the above instructions carefully and you will see a great change in just a few months. This way you will be able to increase your website visitors and conversions.
Moreover, if you are unable to create a powerful SEO strategy, you can take the help of the best SEO services.